In April 2016 Sam Heughan was appointed the Grand Marshall in the New York Tartan Day Parade. One of the sponsors of that parade were Barbour, a well known U.K. based clothing brand. After meeting, Sam soon became a Barbour Global Brand Ambassador in July 2016. Since then he has collaborated on three capsule collections with Barbour, his most recent coming out for the Autumn and Winter of 2018.
“The actor’s latest AW18 collection captures a modern casual style inspired by the colours and climate of the Scottish countryside: robust, elegant and tailored for a more pragmatic and refined silhouette.”
Source: The Week Magazine: Portfolio